Apples App Store Downloads Top 1.5 Billion in First Year
Apple today announced that customers have downloaded more than 1.5 billion applications in just one year from its revolutionary App Store, the largest applications store in the world. The App Store is also growing at an incredible pace with more than 65,000 apps and more than 100,000 developers in the iPhone(TM) Developer Program.
“The App [...]
Mobile Audience for Local Content Grows 51 Percent vs. Year Ago
Local Search Sites Expand Reach via Mobile Phones with Mobile Subscribers Increasingly Using Downloaded Applications and SMS for Local Content
The number of people who sought local information on a mobile device grew 51 percent from March 2008 to March 2009.
The mobile browser is the leading access method for seeking local information, with 20.7 [...]
Firms Expect Wireless to Boost Their Bottom Line by 15 Percent
A new national study released today at International CTIA WIRELESS 2009® in Las Vegas, Nevada by CTIA-The Wireless Association® in conjunction with Harris Interactive®, finds that almost half, 45%, of business decision makers state that wireless applications are important or absolutely essential to remaining competitive in today’s highly competitive marketplace.
This in-depth online study surveyed [...]
Economic Downturn Will Create Opportunities for Mobile Advertising
Prospects for mobile advertising in 2009 are promising despite the economic downturn, but realism is called for, says Analysys Mason, the global telecoms adviser during Mobile World Congress in Barcelona.
The current economic downturn is placing significant pressure on the [...]
iPhone Users 66% More Likely to Respond to Mobile Ads
Users of Apple’s iPhone are 23% more aware of mobile ads than non-iPhone users and 66% more likely to respond to them, according to findings from the Q4 2008 Mobile Advertising Report, which is based on a survey by Limbo and GfK Technology.
The quarterly research, which – for the first time – compares the [...]




